NZ Olympic Committee
Annual report
A new digital annual report for the NZ Olympic Committee.
Client
NZ Olympic Committee
Visit
Industry
Sport
Type of work
- Annual reports
What we did
- Design
- Strategy
- Technology and development
Technologies
- Silverstripe CMS
The challenge
In mid-2020, while New Zealand was in lockdown, the New Zealand Olympic Committee wanted to publish their 2019 Annual Report online to increase engagement in an interactive format, that allowed people to customise the report for them.
The solution
We designed a mobile responsive single-page experience that called out all the main highlights and stories from their annual report.
People could still choose to download a PDF of the full report if they choose to.
The results
By taking their annual report online, the NZ Olympic Committee were able to maximise their story and reach with a digital experience that is easily shared across multiple channels.
NZOC can now measure engagement and reach, something they were never able to do previously with a purely print report effectively.
Sustainability is seen as a competitive advantage, and organisations worldwide are working hard to shrink their carbon footprint, use more renewable energy sources and find more efficient, greener ways of doing business. By going paperless and reducing printing costs, NZOC is taking another step towards a cleaner and green operating model.